Apple Inc. takes top Business Journals brand excellence honor - Tampa Bay Business Journal:

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The companies were chosen by morethan 1,709 business owners and managers of smallp and midsize firms who participated in CBJN's annual proprietarh study as the brands that best meet the needs of their businesses. CBJN, an organization of 66 newspaperse acrossthe country, is a subsidiary of Tampa Bay Busines Journal parent Amercian City Business Apple Inc., which won the technology category, was also namedc the grand prize winner. Other winnersz are: in the Business Services category. MasterCard in the Financial/Insurancs category. in the Retail category. in the Telecommunicationds category.
in the Travel The criteria used to select the American Brand Excellencs Award winnersinclude "easy to do businessz with," "industry leader," "forward "for growing companies," "behaves ethically," "growing in and "has a good pricde for what you More than 200 business brands were rated in the nationwide study. "What makes the Americanb Brand Excellence Awards unique is that they representy how business owners and managersd feel about the companies that support their businesses and help them said CBJN PresidentGeorge M. Conley. "Thie year's winners are true leaders in theird fields.
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